THE TOP THREE THINGS WE’VE LEARNED ABOUT LIVING CLEAN OVER 30 YEARS

If you think about the last 30 years, there’s no doubt we’ve come a long way. Particularly when considering the way we live.

In 2020, we’ve never been more aware of the impact our decisions.  Not only on sustainability, but how connected we are to the health of our communities and those we care about.

According to Finder’s Consumer Sentiment Tracker, 54% of Gen Z believe a company’s environmental efforts are ‘extremely’ or ‘very important’ when thinking about the products they use. Millennials value this too, at 48%.

At Modere, we have built our organisation on these exact principles, as above all, our products are safe and have been helping our community ‘live clean’ since the late 80s. But what exactly does it mean to live clean? It’s about being deeply connected to building a life that is free from potentially harmful products that we use day to day on ourselves and in our homes.

We’ve always stepped away from the thought that to be effective, a product must contain harsh chemicals. This simply isn’t true and Modere is living proof.

Our clean label products, used for personal care, health and wellness and throughout the home, contain as few ingredients as possible.

How many times have you flipped over a product to look at the ingredients, only to confronted by a lengthy list full of words you don’t completely recognise? Not with a Modere product. We pride ourselves on our easy-to-read labels that show you exactly what you’re using.

We don’t pretend to know it all however, and we’ve learned a lot over the past three decades. It’s time to celebrate our evolution – from learning about the most effective ways to source and offer you natural products, to learning about how they can be both good for you and good for the environment. Let’s take a look at what we have learned about living clean over the last 30 years:

1. We’ve learned about being mindful.

The true beauty of mindfulness is that its meaning is different for each of us.

Mindfulness can mean being fully engaged with your thoughts and the decisions you make, or it could simply mean taking three minutes to yourself to be grateful every morning over a cup of tea.

Regardless, being mindful means making choices about not only what you put in your body to keep it healthy, but also how you look after yourself with self-care.

Self-care can be as simple as going for a walk, reading a book or taking a warm bath and washing our hair with Modere’s Shampoo.

Using plant extracts, it’s safe to be used by the whole family but is also super effective. You’ll be blown away by the breath of fresh hair you can get by giving yourself some daily care.

2. We’ve learned about keeping a healthy home environment.

An extension of looking after ourselves, keeping a healthy home is a crucial element of living clean.

Over the years, we have learned to prioritise ensuring our homes are safe for not just ourselves, but our families too.

So how does Modere ensure your home is safe and free from nasty chemicals? To start with, we never test our products on animals, ever. If it isn’t safe for humans, it isn’t safe for animals because our furry friends are just as important as we are. This means you can be sure all of our products are more than safe for your family.

Aside from manufacturing clean products, we are also constantly reassessing all of our processes to provide the best for your home by examining everything. From the packaging we use to where our products are packed.

3. We’ve learned about our environmental footprint.

On a positive note, we are all growing increasingly conscious of the way our environmental footprint impacts the world. Becoming better (and well) beings by ensuring what we leave behind for generations to come all starts from the ability to maintain a sustainable, clean and healthy lifestyle.

Reducing our environmental footprint starts with us and our homes, as well as the decisions we make about the products we use. The sustainable practices we use in creating our products, means that you are contributing to looking after the longevity of our planet.

Modere believes our environment is a reflection of ourselves and we need to care for it as if it is our family because in a way, it is. One example is opening a Modere manufacturing facility that draws 100% wind power for its operations, making up about 20% of its total power use. This creates a significantly smaller footprint than traditional facilities and is just one way we are proud of living our values.

Living clean starts with a single step. It’s taking that first step that will positively impact you, your family and the environment. We’ve come a long way over the years and we look forward to marching on with you through the next thirty years!


Finder Consumer Sentiment Tracker – https://www.finder.com.au/cst